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Folk

Lightweight relationship-first CRM

RecommendedAPIZapierSOC 2
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Overall score

4.1/ 5
SME Fit4/5per-seat pricing + free trial
JTBD4/5solid named JTBD
Integration5/5API + Zapier + 8 integrations
Trust3/5growing, founded 2020
Quality4/54.5 on G2 (100 reviews)
Compliance4/5SOC 2 + GDPR

About

Folk is a lightweight CRM designed for relationship-driven teams like agencies, VCs, and consultancies. It syncs contacts from Gmail, LinkedIn, and other sources, supports custom pipelines, and includes AI to draft messages and enrich profiles.

Best for: Agencies, VCs, and small teams managing relationship pipelines across channels.

Pricing

TierMonthlyAnnual /moBillingNotes
Standard$24$20per_userContact management; pipelines; email sync; Chrome extension
Premium$48$40per_userEmail sequences; dashboards; advanced reporting
Custom$100$80per_userDedicated support; custom integrations; SLA · Contact sales for Enterprise

Key features

  • LinkedIn contact import (folkX)
  • customizable pipelines
  • AI message drafting
  • email campaigns
  • contact enrichment

Integrations

GmailOutlookLinkedInZapierSlackCalendlyHubSpotMake

Trust & compliance

Stage range
Solopreneur → Seed
Founded
2020
Status
active
SOC 2
yes
GDPR
yes
Data residency
us
External rating
4.5 on G2 (100 reviews)
Last verified
Apr 2026

Reviews

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