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Overall score
4.4/ 5
SME Fit3/5
usage-metered pricing + free tier
JTBD4/5
solid named JTBD
Integration5/5
MCP + API + Zapier + 8 integrations
Trust5/5
mature, founded 2011
Quality5/5
4.5 on G2 (1,400 reviews)
Compliance5/5
SOC 2 + GDPR + customer-choice residency
About
Zapier is a no-code automation platform connecting 8000+ apps via triggers and actions called Zaps. Enables SMEs to automate repetitive workflows, build multi-step processes, and add AI steps without writing code.
Best for: SMEs wanting to automate workflows across thousands of SaaS apps without code.
Pricing
| Tier | Monthly | Annual /mo | Billing | Notes |
|---|---|---|---|---|
| Free | Free | Free | usage_based | 100 tasks/mo; 2-step Zaps; basic apps |
| Professional | $30 | $20 | usage_based | 750 tasks/mo; unlimited multi-step Zaps; premium apps; 2-min polling · Scales with task volume |
| Team | $104 | $104 | usage_based | 2000 tasks/mo; unlimited users; shared workspaces; permissions · Scales with task volume |
| Enterprise | — | — | usage_based | Advanced security; governance; admin permissions; custom retention · Contact sales |
Key features
- 8000+ app integrations
- multi-step Zaps with conditional logic
- built-in AI actions and chatbots
- tables and interfaces for internal tools
- webhooks and code steps
Integrations
GmailSlackSalesforceHubSpotGoogle SheetsNotionAirtableOpenAI
Trust & compliance
- Stage range
- Solopreneur → Growth
- Founded
- 2011
- Status
- active
- SOC 2
- yes
- GDPR
- yes
- Data residency
- customer_choice
- External rating
- 4.5 on G2 (1400 reviews)
- Last verified
- Apr 2026
Reviews
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